{"id":6655,"date":"2026-08-05T22:00:00","date_gmt":"2026-08-05T22:00:00","guid":{"rendered":"https:\/\/erdincbulat.com\/?p=6655"},"modified":"2026-08-07T13:44:57","modified_gmt":"2026-08-07T13:44:57","slug":"google-isletme-profili-olusturma-rehberi","status":"publish","type":"post","link":"https:\/\/erdincbulat.com\/en\/google-isletme-profili-olusturma-rehberi\/","title":{"rendered":"Google \u0130\u015fletme Profili Nas\u0131l Olu\u015fturulur? 2026 Google Haritalar&#8217;a \u0130\u015fletme Ekleme Rehberi"},"content":{"rendered":"<p><strong>Google \u0130\u015fletme Profili olu\u015fturmak<\/strong> i\u00e7in google.com\/business adresinden i\u015fletmenizin ad\u0131n\u0131, kategorisini, adresini ve ileti\u015fim bilgilerini girip Google&#8217;\u0131n sundu\u011fu bir y\u00f6ntemle (telefon, e-posta veya i\u015fletme videosu) do\u011frulama yapman\u0131z gerekir. Do\u011frulama onayland\u0131\u011f\u0131nda i\u015fletmeniz Google Haritalar&#8217;da ve Google aramas\u0131ndaki yerel sonu\u00e7larda (harita paketi) g\u00f6r\u00fcn\u00fcr h\u00e2le gelir. Bu rehberde t\u00fcm kurulum ad\u0131mlar\u0131n\u0131 ve dikkat edilmesi gereken noktalar\u0131 anlat\u0131yoruz.<\/p>\n<figure class=\"wp-block-embed is-type-video wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe width=\"100%\" height=\"480\" src=\"https:\/\/www.youtube.com\/embed\/CbMxVvw1Ods\" title=\"Google Haritalara \u0130\u015fletme Ekleme 2026 - Google \u0130\u015fletme Profili Olu\u015ftur!\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen loading=\"lazy\"><\/iframe>\n<\/div><figcaption>Video: Google Haritalara \u0130\u015fletme Ekleme \u2014 Google \u0130\u015fletme Profili Olu\u015ftur! \u2014 <a href=\"https:\/\/www.youtube.com\/watch?v=CbMxVvw1Ods\" target=\"_blank\" rel=\"noopener\">YouTube&#8217;da izleyin<\/a><\/figcaption><\/figure>\n<h2>Google \u0130\u015fletme Profili Nedir, Neden \u00d6nemlidir?<\/h2>\n<p>Google \u0130\u015fletme Profili (eski ad\u0131yla Google Benim \u0130\u015fletmem), i\u015fletmenizin Google Haritalar ve Google arama sonu\u00e7lar\u0131ndaki &#8220;yerel paket&#8221; b\u00f6l\u00fcm\u00fcnde \u00fccretsiz olarak g\u00f6r\u00fcnmesini sa\u011flayan resmi bir Google hizmetidir. \u00d6zellikle fiziksel bir adresi olan veya belirli bir b\u00f6lgede hizmet veren i\u015fletmeler (kuaf\u00f6r, in\u015faat, psikoloji dan\u0131\u015fmanl\u0131\u011f\u0131, lojistik, dekorasyon vb.) i\u00e7in yerel SEO&#8217;nun en temel ad\u0131mlar\u0131ndan biridir. Profiliniz olmadan i\u015fletmeniz haritada g\u00f6r\u00fcnmez ve &#8220;yak\u0131n\u0131mdaki [hizmet]&#8221; tarz\u0131 aramalarda potansiyel m\u00fc\u015fterilerinize ula\u015famazs\u0131n\u0131z. Web siteniz ne kadar iyi tasarlanm\u0131\u015f olursa olsun, yerel bir m\u00fc\u015fteri kitlesine hitap ediyorsan\u0131z Google \u0130\u015fletme Profili genellikle web sitenizden bile \u00f6nce fark edilen ilk temas noktan\u0131z olur.<\/p>\n<h2>Google \u0130\u015fletme Profili Nas\u0131l Olu\u015fturulur? (Ad\u0131m Ad\u0131m)<\/h2>\n<ol>\n<li><a href=\"https:\/\/www.google.com\/business\/\" target=\"_blank\" rel=\"noopener\">google.com\/business<\/a> adresine gidin ve Google hesab\u0131n\u0131zla oturum a\u00e7\u0131n.<\/li>\n<li>&#8220;Hemen Ba\u015flay\u0131n&#8221; deyip i\u015fletmenizin ad\u0131n\u0131 girin. \u0130\u015fletme ad\u0131n\u0131 resmi belgelerde ge\u00e7ti\u011fi en sade h\u00e2liyle yaz\u0131n; ad\u0131n yan\u0131na anahtar kelime veya \u015fehir ad\u0131 eklemek (\u00f6rne\u011fin &#8220;Erdin\u00e7 Berber \u2013 Ankara En \u0130yi Kuaf\u00f6r&#8221; gibi) Google&#8217;\u0131n y\u00f6nergelerine ayk\u0131r\u0131d\u0131r ve profilinizin ask\u0131ya al\u0131nmas\u0131na yol a\u00e7abilir.<\/li>\n<li>\u0130\u015fletme t\u00fcr\u00fcn\u00fc se\u00e7in: <strong>Online Sat\u0131\u015f<\/strong> (e-ticaret siteniz varsa), <strong>Yerel Ma\u011faza<\/strong> (fiziksel bir adresiniz varsa) veya <strong>Hizmet \u0130\u015fletmesi<\/strong> (m\u00fc\u015fterinizin adresine gidiyorsan\u0131z).<\/li>\n<li>\u0130\u015fletme kategorinizi m\u00fcmk\u00fcn oldu\u011funca spesifik ve do\u011fru se\u00e7in \u2014 bu, hangi aramalarda g\u00f6r\u00fcnece\u011finizi do\u011frudan etkiler.<\/li>\n<li>\u0130\u015fletme adresinizi girin ve haritada konumunuzu do\u011fru \u015fekilde i\u015faretleyin.<\/li>\n<li>Telefon numaran\u0131z\u0131 ve varsa web sitenizi ekleyin; isterseniz WhatsApp veya SMS ile ileti\u015fim se\u00e7ene\u011fini de etkinle\u015ftirin.<\/li>\n<li>Veri payla\u015f\u0131m tercihlerini onaylay\u0131n ve devam edin.<\/li>\n<li>Do\u011frulama y\u00f6ntemini se\u00e7in: <strong>telefon<\/strong>, <strong>e-posta<\/strong> veya <strong>i\u015fletme videosu<\/strong>.<\/li>\n<li>Hizmetlerinizi (bunlar ayn\u0131 zamanda anahtar kelime i\u015flevi g\u00f6r\u00fcr) ve \u00e7al\u0131\u015fma saatlerinizi eksiksiz girin.<\/li>\n<li>750 karaktere kadar do\u011fal, ak\u0131c\u0131 bir i\u015fletme a\u00e7\u0131klamas\u0131 yaz\u0131n.<\/li>\n<li>\u0130\u015fletme foto\u011fraflar\u0131 ekleyin (iste\u011fe ba\u011fl\u0131 ama \u015fiddetle \u00f6nerilir).<\/li>\n<li>Google Ads reklam kredisi ve \u00fccretli \u00f6zel e-posta gibi teklifleri isterseniz atlayabilirsiniz.<\/li>\n<li>G\u00f6nderin. Google ba\u015fvurunuzu inceleme s\u00fcrecine al\u0131r; bazen vergi levhas\u0131, fatura veya ek foto\u011fraf\/video gibi kan\u0131tlar isteyebilir.<\/li>\n<\/ol>\n<p>Bu ad\u0131mlar\u0131n ekran \u00fczerinde canl\u0131 uygulamas\u0131n\u0131 yukar\u0131daki videoda izleyebilirsiniz.<\/p>\n<h2>\u0130\u015fletme T\u00fcr\u00fcn\u00fcz\u00fc Do\u011fru Se\u00e7mek Neden \u00d6nemli?<\/h2>\n<table>\n<thead>\n<tr>\n<th>T\u00fcr<\/th>\n<th>Kimin \u0130\u00e7in Uygun<\/th>\n<th>\u00d6rnek<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Online Sat\u0131\u015f<\/td>\n<td>Yaln\u0131zca kendi web siteniz \u00fczerinden sat\u0131\u015f yap\u0131yorsan\u0131z (\u00fc\u00e7\u00fcnc\u00fc taraf pazaryerleri kabul edilmez)<\/td>\n<td>Kendi e-ticaret sitesi olan bir ma\u011faza<\/td>\n<\/tr>\n<tr>\n<td>Yerel Ma\u011faza<\/td>\n<td>M\u00fc\u015fterinin geldi\u011fi fiziksel bir adresiniz varsa<\/td>\n<td>Berber, kuaf\u00f6r, kafe, klinik<\/td>\n<\/tr>\n<tr>\n<td>Hizmet \u0130\u015fletmesi<\/td>\n<td>Siz m\u00fc\u015fterinin adresine gidiyorsan\u0131z<\/td>\n<td>Tadilat, temizlik, evde bak\u0131m hizmeti<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Google Haritalar&#8217;da S\u0131ralamay\u0131 Etkileyen 3 Fakt\u00f6r<\/h2>\n<p>Google, yerel arama sonu\u00e7lar\u0131n\u0131 s\u0131ralarken resmi olarak \u00fc\u00e7 ana fakt\u00f6r\u00fc de\u011ferlendirdi\u011fini belirtir. Profilinizi bu \u00fc\u00e7 fakt\u00f6r\u00fc g\u00fc\u00e7lendirecek \u015fekilde optimize etmek, &#8220;yak\u0131n\u0131mdaki [hizmet]&#8221; aramalar\u0131nda \u00fcst s\u0131ralarda \u00e7\u0131kma ihtimalinizi art\u0131r\u0131r.<\/p>\n<table>\n<thead>\n<tr>\n<th>Fakt\u00f6r<\/th>\n<th>Anlam\u0131<\/th>\n<th>Nas\u0131l G\u00fc\u00e7lendirilir<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Yak\u0131nl\u0131k (Proximity)<\/td>\n<td>Aramay\u0131 yapan ki\u015finin konumuna olan mesafeniz<\/td>\n<td>Do\u011frudan kontrol edemezsiniz; adresinizin haritada do\u011fru i\u015faretlendi\u011finden emin olun<\/td>\n<\/tr>\n<tr>\n<td>\u0130lgililik (Relevance)<\/td>\n<td>Profilinizin arama sorgusuyla ne kadar \u00f6rt\u00fc\u015ft\u00fc\u011f\u00fc<\/td>\n<td>Kategori, hizmetler ve a\u00e7\u0131klama alanlar\u0131n\u0131 eksiksiz ve do\u011fru anahtar kelimelerle doldurun<\/td>\n<\/tr>\n<tr>\n<td>Belirginlik (Prominence)<\/td>\n<td>\u0130\u015fletmenizin ne kadar tan\u0131n\u0131r ve g\u00fcvenilir oldu\u011fu<\/td>\n<td>M\u00fc\u015fteri yorumu say\u0131s\u0131 ve puan\u0131, web sitenizdeki bahsi ge\u00e7meler, d\u00fczenli g\u00f6nderi payla\u015f\u0131m\u0131<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>\u0130\u015fletme A\u00e7\u0131klamas\u0131 ve Hizmetler B\u00f6l\u00fcm\u00fc Nas\u0131l SEO Uyumlu Yaz\u0131l\u0131r?<\/h2>\n<p>750 karakterlik i\u015fletme a\u00e7\u0131klamas\u0131 alan\u0131, potansiyel m\u00fc\u015fterilerin sizi bulmas\u0131nda kritik bir rol oynar. Anahtar kelimeleri art arda s\u0131ralamak yerine, i\u015fletmenizi ve sundu\u011funuz hizmetleri do\u011fal, okunabilir bir paragrafla anlat\u0131rken bu kelimeleri metnin i\u00e7ine organik \u015fekilde yedirin. \u00d6rne\u011fin bir kuaf\u00f6rseniz a\u00e7\u0131klaman\u0131zda &#8220;sa\u00e7 kesimi&#8221;, &#8220;\u00e7ocuk t\u0131ra\u015f\u0131&#8221;, &#8220;sa\u00e7 boyama&#8221; gibi hizmet adlar\u0131n\u0131n do\u011fal c\u00fcmleler i\u00e7inde ge\u00e7mesi, t\u0131pk\u0131 web sitenizdeki bir sayfa metninde oldu\u011fu gibi hem kullan\u0131c\u0131 hem de Google i\u00e7in daha de\u011ferlidir. Hizmetler b\u00f6l\u00fcm\u00fcne de m\u00fcmk\u00fcn oldu\u011funca fazla, ger\u00e7ekten sundu\u011funuz hizmeti ekleyin; bu b\u00f6l\u00fcm s\u0131n\u0131rs\u0131zd\u0131r ve arama e\u015fle\u015fmesini do\u011frudan art\u0131r\u0131r.<\/p>\n<h2>Do\u011frulama S\u00fcreci Ne Kadar S\u00fcrer, Ek Kan\u0131t \u0130stenirse Ne Yapmal\u0131?<\/h2>\n<p>Telefon veya e-posta ile do\u011frulama genellikle en h\u0131zl\u0131 y\u00f6ntemdir ve size g\u00f6nderilen kodu girmeniz yeterlidir. Google, baz\u0131 durumlarda i\u015fletmenizin ger\u00e7ekli\u011fini teyit etmek i\u00e7in ek kan\u0131t isteyebilir; bunlar aras\u0131nda vergi levhas\u0131, elektrik\/su faturas\u0131, i\u015fletme foto\u011fraf\u0131 veya k\u0131sa bir tan\u0131t\u0131m videosu olabilir. Bu belgeleri Google&#8217;\u0131n size g\u00f6nderdi\u011fi e-posta \u00fczerinden ilettikten sonra inceleme s\u00fcreci tamamlan\u0131r ve profiliniz yay\u0131na al\u0131n\u0131r. \u0130nceleme s\u00fcresi i\u015fletmenize ve kategorinize g\u00f6re de\u011fi\u015febilir; bu nedenle profili siteniz yay\u0131na girer girmez olu\u015fturman\u0131z, gecikmeleri en aza indirir.<\/p>\n<h2>Google \u0130\u015fletme Profili Kurulumunda S\u0131k Yap\u0131lan 4 Hata<\/h2>\n<ol>\n<li><strong>\u0130\u015fletme ad\u0131na anahtar kelime veya \u015fehir ad\u0131 eklemek.<\/strong> &#8220;Erdin\u00e7 Berber \u2013 En \u0130yi Ankara Kuaf\u00f6r\u00fc&#8221; gibi doldurma yapmak Google&#8217;\u0131n y\u00f6nergelerine ayk\u0131r\u0131d\u0131r ve profilin ask\u0131ya al\u0131nmas\u0131na yol a\u00e7abilir.<\/li>\n<li><strong>Genel veya yanl\u0131\u015f kategori se\u00e7mek.<\/strong> Kategori se\u00e7imi hangi aramalarda g\u00f6r\u00fcnece\u011finizi belirler; &#8220;Kuaf\u00f6r&#8221; yerine yanl\u0131\u015fl\u0131kla &#8220;G\u00fczellik Salonu&#8221; gibi \u00e7ok geni\u015f bir kategori se\u00e7mek ilgililik puan\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcr\u00fcr.<\/li>\n<li><strong>Adresi haritada yanl\u0131\u015f i\u015faretlemek.<\/strong> Konum, yak\u0131nl\u0131k fakt\u00f6r\u00fcn\u00fc do\u011frudan etkiler; adresinizin bina\/kap\u0131 numaras\u0131na kadar do\u011fru i\u015faretlendi\u011finden emin olun.<\/li>\n<li><strong>Profili kurduktan sonra hi\u00e7 g\u00fcncellememek.<\/strong> \u00c7al\u0131\u015fma saatleri, foto\u011fraflar ve g\u00f6nderiler g\u00fcncel tutulmazsa hem kullan\u0131c\u0131 g\u00fcveni hem de belirginlik puan\u0131 zamanla d\u00fc\u015fer.<\/li>\n<\/ol>\n<h2>Google \u0130\u015fletme Profili Kurulumundan Sonra Yap\u0131lmas\u0131 Gerekenler<\/h2>\n<ul>\n<li><strong>M\u00fc\u015fteri yorumlar\u0131n\u0131 aktif olarak isteyin ve yan\u0131tlay\u0131n.<\/strong> Yorumlara verilen d\u00fczenli, ki\u015fisel yan\u0131tlar hem g\u00fcven olu\u015fturur hem de Google algoritmas\u0131na aktif bir i\u015fletme sinyali g\u00f6nderir.<\/li>\n<li><strong>D\u00fczenli g\u00f6nderi (post) payla\u015f\u0131n.<\/strong> Kampanya, yeni hizmet veya haberlerinizi Google \u0130\u015fletme Profili \u00fczerinden payla\u015fmak profilinizin g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131r\u0131r.<\/li>\n<li><strong>Foto\u011fraflar\u0131n\u0131z\u0131 g\u00fcncel tutun.<\/strong> G\u00fcncel, ger\u00e7ek foto\u011fraflar hem t\u0131klama oran\u0131n\u0131 hem de g\u00fcvenilirli\u011fi art\u0131r\u0131r.<\/li>\n<li><strong>Web sitenizin teknik SEO&#8217;sunu da tamamlay\u0131n.<\/strong> Google \u0130\u015fletme Profili tek ba\u015f\u0131na yeterli de\u011fildir; sitenizi <a href=\"https:\/\/erdincbulat.com\/web-sitesi-google-search-console-ekleme\/\">Search Console&#8217;a eklemek<\/a> ve ziyaret\u00e7i verilerinizi Google Analytics 4 ile izlemek, yerel SEO stratejinizi tamamlayan di\u011fer iki temel ad\u0131md\u0131r.<\/li>\n<li><strong>Soru-cevap b\u00f6l\u00fcm\u00fcn\u00fc takip edin.<\/strong> Kullan\u0131c\u0131lar profilinize do\u011frudan soru sorabilir; bu sorular\u0131 h\u0131zl\u0131 yan\u0131tlamak hem g\u00fcven verir hem de gelecekteki ziyaret\u00e7iler i\u00e7in haz\u0131r bir bilgi kayna\u011f\u0131 olu\u015fturur.<\/li>\n<\/ul>\n<p>Bu ad\u0131mlar\u0131n tamam\u0131n\u0131 tek seferde bitirmek zorunda de\u011filsiniz; profilinizi haftal\u0131k k\u0131sa aral\u0131klarla g\u00fcncellemek, uzun vadede daha s\u00fcrd\u00fcr\u00fclebilir bir yerel SEO performans\u0131 sa\u011flar.<\/p>\n<h2>S\u0131k Sorulan Sorular<\/h2>\n<h3>Google \u0130\u015fletme Profili olu\u015fturmak \u00fccretsiz mi?<\/h3>\n<p>Evet, Google \u0130\u015fletme Profili olu\u015fturmak ve y\u00f6netmek tamamen \u00fccretsizdir. Google Ads gibi ek reklam hizmetleri iste\u011fe ba\u011fl\u0131d\u0131r ve ayr\u0131 bir \u00fccretlendirmeye tabidir.<\/p>\n<h3>Fiziksel bir adresim yoksa (ev ofisi) profil olu\u015fturabilir miyim?<\/h3>\n<p>Evet. Bu durumda &#8220;Hizmet \u0130\u015fletmesi&#8221; t\u00fcr\u00fcn\u00fc se\u00e7ip hizmet alan\u0131n\u0131z\u0131 (\u00f6rne\u011fin bir \u015fehir veya il\u00e7e) belirtebilirsiniz; adresiniz haritada herkese a\u00e7\u0131k olarak g\u00f6sterilmez, yaln\u0131zca hizmet verdi\u011finiz b\u00f6lge g\u00f6r\u00fcn\u00fcr.<\/p>\n<h3>Do\u011frulama i\u00e7in hangi y\u00f6ntem en h\u0131zl\u0131d\u0131r?<\/h3>\n<p>Genellikle telefon veya e-posta ile do\u011frulama, i\u015fletme videosuna k\u0131yasla daha h\u0131zl\u0131 sonu\u00e7lan\u0131r. Video ile do\u011frulama, Google&#8217;\u0131n ek incelemesini gerektirebilece\u011fi i\u00e7in biraz daha uzun s\u00fcrebilir.<\/p>\n<h3>\u0130\u015fletme kategorisini sonradan de\u011fi\u015ftirebilir miyim?<\/h3>\n<p>Evet, i\u015fletme kategorinizi profil olu\u015fturduktan sonra da Google \u0130\u015fletme Profili panelinden de\u011fi\u015ftirebilir veya ek kategoriler ekleyebilirsiniz.<\/p>\n<h3>Birden fazla \u015fubem varsa her biri i\u00e7in ayr\u0131 profil mi olu\u015fturmal\u0131y\u0131m?<\/h3>\n<p>Evet. Her fiziksel \u015fube veya hizmet b\u00f6lgesi i\u00e7in ayr\u0131 bir Google \u0130\u015fletme Profili olu\u015fturman\u0131z gerekir; bu, her lokasyonun kendi adresi, \u00e7al\u0131\u015fma saatleri ve yorumlar\u0131yla ayr\u0131 ayr\u0131 do\u011fru \u015fekilde temsil edilmesini sa\u011flar. \u00c7ok say\u0131da \u015fubeniz varsa Google&#8217;\u0131n toplu y\u00f6netim ara\u00e7lar\u0131n\u0131 (bulk location management) kullanmak, her lokasyonu tek tek elle eklemek yerine s\u00fcreci ciddi \u00f6l\u00e7\u00fcde kolayla\u015ft\u0131r\u0131r.<\/p>\n<h3>Google \u0130\u015fletme Profili olu\u015fturmak, web sitemin SEO&#8217;sunu da otomatik olarak yapar m\u0131?<\/h3>\n<p>Hay\u0131r. Google \u0130\u015fletme Profili yaln\u0131zca yerel aramalarda ve haritada g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc sa\u011flar; web sitenizin arama motoru s\u0131ralamas\u0131 i\u00e7in ayr\u0131ca teknik SEO, i\u00e7erik stratejisi ve d\u00fczenli takip gerekir.<\/p>\n<hr\/>\n<h2>Yerel SEO Stratejinizi Profesyonel \u015eekilde Kurmak \u0130ster misiniz?<\/h2>\n<p>Google \u0130\u015fletme Profili, Search Console ve Google Analytics kurulumlar\u0131n\u0131n hepsini do\u011fru yap\u0131land\u0131rmak, i\u015fletmenizin yerel aramalarda g\u00f6r\u00fcn\u00fcr olmas\u0131 i\u00e7in kritik \u00f6nemdedir. Bu s\u00fcreci uzman\u0131na b\u0131rakmak isterseniz <a href=\"https:\/\/erdincbulat.com\/#hizmetlerim\">SEO hizmetlerimize<\/a> g\u00f6z atabilir ya da do\u011frudan <a href=\"https:\/\/wa.me\/905451249865?text=Merhaba%20Erdin%C3%A7%2C%20Google%20%C4%B0%C5%9Fletme%20Profili%20ve%20yerel%20SEO%20hakk%C4%B1nda%20konu%C5%9Fmak%20istiyorum.\">WhatsApp&#8217;tan<\/a> ula\u015fabilirsiniz. Siz sadece anlat\u0131n, gerisini biz hallederiz.<\/p>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"VideoObject\",\n  \"name\": \"Google Haritalara \u0130\u015fletme Ekleme 2026 - Google \u0130\u015fletme Profili Olu\u015ftur!\",\n  \"description\": \"Google \u0130\u015fletme Profili'nin s\u0131f\u0131rdan nas\u0131l olu\u015fturulaca\u011f\u0131n\u0131n, do\u011frulanaca\u011f\u0131n\u0131n ve optimize edilece\u011finin ad\u0131m ad\u0131m anlat\u0131ld\u0131\u011f\u0131 rehber video.\",\n  \"thumbnailUrl\": \"https:\/\/i.ytimg.com\/vi\/CbMxVvw1Ods\/maxresdefault.jpg\",\n  \"uploadDate\": \"2026-04-04\",\n  \"duration\": \"PT8M0S\",\n  \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/CbMxVvw1Ods\",\n  \"contentUrl\": \"https:\/\/www.youtube.com\/watch?v=CbMxVvw1Ods\",\n  \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"Erdin\u00e7 Bulat\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/erdincbulat.com\/wp-content\/uploads\/2025\/08\/financial-3-e1754402004480.webp\"\n    }\n  }\n}\n<\/script><\/p>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Google \u0130\u015fletme Profili olu\u015fturmak \u00fccretsiz mi?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Evet, Google \u0130\u015fletme Profili olu\u015fturmak ve y\u00f6netmek tamamen \u00fccretsizdir. 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Bu durumda Hizmet \u0130\u015fletmesi t\u00fcr\u00fcn\u00fc se\u00e7ip hizmet alan\u0131n\u0131z\u0131 belirtebilirsiniz; adresiniz haritada herkese a\u00e7\u0131k olarak g\u00f6sterilmez, yaln\u0131zca hizmet verdi\u011finiz b\u00f6lge g\u00f6r\u00fcn\u00fcr.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Do\u011frulama i\u00e7in hangi y\u00f6ntem en h\u0131zl\u0131d\u0131r?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Genellikle telefon veya e-posta ile do\u011frulama, i\u015fletme videosuna k\u0131yasla daha h\u0131zl\u0131 sonu\u00e7lan\u0131r.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"\u0130\u015fletme kategorisini sonradan de\u011fi\u015ftirebilir miyim?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Evet, i\u015fletme kategorinizi profil olu\u015fturduktan sonra da Google \u0130\u015fletme Profili panelinden de\u011fi\u015ftirebilir veya ek kategoriler ekleyebilirsiniz.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Birden fazla \u015fubem varsa her biri i\u00e7in ayr\u0131 profil mi olu\u015fturmal\u0131y\u0131m?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Evet. 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Google \u0130\u015fletme Profili yaln\u0131zca yerel aramalarda ve haritada g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc sa\u011flar; web sitesinin arama motoru s\u0131ralamas\u0131 i\u00e7in ayr\u0131ca teknik SEO ve i\u00e7erik stratejisi gerekir.\"\n      }\n    }\n  ]\n}\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google \u0130\u015fletme Profili olu\u015fturmak i\u00e7in google.com\/business adresinden i\u015fletmenizin ad\u0131n\u0131, kategorisini, adresini ve ileti\u015fim bilgilerini girip Google&#8217;\u0131n sundu\u011fu bir y\u00f6ntemle (telefon, e-posta veya i\u015fletme videosu) do\u011frulama yapman\u0131z gerekir. Do\u011frulama onayland\u0131\u011f\u0131nda i\u015fletmeniz Google Haritalar&#8217;da ve Google aramas\u0131ndaki yerel sonu\u00e7larda (harita paketi) g\u00f6r\u00fcn\u00fcr h\u00e2le gelir. Bu rehberde t\u00fcm kurulum ad\u0131mlar\u0131n\u0131 ve dikkat edilmesi gereken noktalar\u0131 anlat\u0131yoruz. Video: Google&hellip;<\/p>","protected":false},"author":1,"featured_media":6654,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":2,"footnotes":""},"categories":[63],"tags":[47,43,48],"class_list":["post-6655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-kategori","tag-google-isletme-profili","tag-seo","tag-yerel-seo","category-63","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google \u0130\u015fletme Profili Nas\u0131l Olu\u015fturulur? 2026 Rehberi<\/title>\n<meta name=\"description\" content=\"Google \u0130\u015fletme Profili nas\u0131l olu\u015fturulur, do\u011frulan\u0131r ve optimize edilir? 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